Export Opportunities
Family trip organisers wanted by a Shanghai company
Business Opportunity Summary:
A trip organiser is seeking to collaborate with UK family trip organisers.
The company would like to co-operate with high quality UK family trip organisers.
The UK partner’s role would be to arrange a programme to help visiting Chinese families better appreciate UK family cultures and traditions. The UK partner would organise excursions to places of interest, such as manor houses, country clubs, children’s farms, and themed children’s clubs. The Chinese trip organiser will pay the UK partner a service fee for this work.
The company has two parts to its business:
- a media platform with an audience of more than 500,000. The demographic is affluent, well-educated Chinese families with children aged 0 to 6 years old, located in first and second tier cities in China. The main content shared across the platform relates to parenting.
- it organises family trips overseas. Destinations are mainly the UK and US. Most of the families taking these trips come from its media platform audience.