For many companies looking to sell directly to Chinese companies (B2B), understanding and developing a marketing strategy remains a challenge. While the bulk of the conversation around marketing to China focuses on targeting Chinese consumers – B2B businesses have a range of options and approaches that they can take to the market. Join us for this session where we explore:
Who should attend this event:
Marketing directors, international business development directors, commercial leads of ambitious B2B and niche brands from manufacturing, pharmaceutical to engineering, looking to expand or improve their business into China. If your business is targeting unconventional customer segments, or customers with complex buying cycle, this event will be for you.
Event Tickets | |
Member Ticket | £ 0.00 (includes Sales Tax of £ 0.00) |
Non-Member Ticket incl. VAT | £ 54.00 (includes Sales Tax of £ 9.00) |