POSTPONED: Men’s Fashion and Lifestyle: Trends and Marketing Insights, London, 2 July 2018

Never heard of Liu Haoran? He’s one of the Chinese key opinion leaders (KOL’s) influencing men’s fashion and lifestyle choices, with over 16 million followers on Weibo. This workshop run by Hylink, China’s largest independent digital marketing agency, in conjunction with CBBC, and Notable, a leading independent brand consultancy, will show you how to reach male audiences through the right channels and key influencers. Hylink will be sharing the latest trends and insights influencing Chinese men’s lifestyle and fashion choices with learnings from case studies of western brands who are making their mark in China. A practical guide will be discussed on how to start building customer engagement through smart and effective marketing strategies and campaigns.

Unfortunately this event has been postponed due to unforseen circumstances. A new date will be announced in due course.

For British brands, Notable will share findings from their recent study on what Britishness means for fashion and luxury brands. Notable will present insights on how to communicate Britishness to an international customer and what this means for brands operating in the Chinese market.

This event is specifically tailored to men’s fashion and lifestyle brands; C-Suite, Marketing Directors and decision makers. Places are limited and priority will be given to relevant delegates from industry

Please note that by registering for this event, you consent to your data being shared with Hylink

Agenda

1400 Arrival and Registration

1415 Hylink – Marketing Insights

1515 Notable – Communicating Britishness

1615 CBBC – Men’s fashion and lifestyle retail

1630 Case Study TBC

1700 Close and Drinks

Unfortunately this event has been postponed due to unforseen circumstances. A new date will be announced in due course.

When

July 2nd, 2018 2:00 PM to 5:00 PM

Location

China Britain Business Council, Portland House, Bressenden Place
London, SW1E 5BH
United Kingdom

Event Fee(s)

Men's Fashion & Lifestyle Tickets
Member Ticket £50+VAT	£ 60.00 (includes Sales Tax of £ 10.00)
Non-Member Ticket £100+VAT	£ 120.00 (includes Sales Tax of £ 20.00)

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Event Fee(s)

Men's Fashion & Lifestyle Tickets
Member Ticket £50+VAT	£ 60.00 (includes Sales Tax of £ 10.00)
Non-Member Ticket £100+VAT	£ 120.00 (includes Sales Tax of £ 20.00)